The planning that must precede the phone call is as important as the call itself. You must prepare to gain the customers' attention in the shortest possible time. You must know who it is you want to contact, what you are going to say, what you want to achieve on the call and how you are going to achieve it.
Planning always prepares you for certain eventualities that may arise, so you must plan your telephone pitch as carefully as you would a face to face presentation. Remember your voice is your only representation. All you represent and wish to accomplish comes through your voice. Your words must paint a description of what you are offering.
You must get the prospects' attention as quickly as possible since time is a major factor. Try to create desire immediately and get a positive reaction quickly.
On the phone it is your voice and superior planning that you must rely on. Your personality and selling skills are relayed to the prospect through your voice. Plan what you are going to say and what you expect to achieve beforehand so you do not stumble around, waste time and give the prospect a reason to terminate the call.
Plan what you want to say before you make the call.
Know who you want to contact if possible.
Know what you want to achieve.
Know what you want to say.
Gain the prospects' attention and create desire immediately.
Let your personality and selling expertise come through your voice.
Thank you
Joe D'Ambra
www.basicsofsales.com
Sales blogs offering sales tips.
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